Calbee to sell potato chips in monochrome packaging due to naphtha shortage

Japan's leading potato chip maker Calbee Inc. will start selling some of its potato chip products in black-and-white packaging due to a tighter supply of oil-derived naphtha stemming from the Middle East conflict, sources familiar with the matter said Monday.

Naphtha is commonly used as a printing ink solvent. The company has already notified retailers of the change, other sources in the retail industry said.

The bicolor packaging will be used for its main products, including Potato Chips Lightly Salted and Consomme Punch, to be shipped from late May, the sources said.

by SkyInJapan

4 comments
  1. Wanna bet some foreigners will turn this into a “you must have this, because it’s as if it’s a limited edition!” And scalp the shit out of it to sell to weebs worldwide? I bet it’s already happening as I type.

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